Everyone Has A Story
About Michelle
I’m Michelle: A product and brand marketing leader with a passion for storytelling and empathetic leadership. A journalistic storyteller at my core, I’ve built a patchwork career spanning technology/Saas, food & beverage, travel, higher education, and public media. My experience has given me a unique perspective both on the global market as well as insights into diverse industries. As a generalist marketing expert, I’m uniquely suited to tackle big, strategic challenges with a creative and collaborative approach. Project and team management is my sweet spot. I love deadlines and making budgets work.
From idea to implementation, I get things done. Whether I’m building a project, program, or department, I’d love to help you build your story.
While I’ve lived and worked all over the world, I’m happy to call Reno, Nevada home. Catch me in the mountains trail running, skiing, and biking in my Sierra Nevada backyard.
How I Work
My Approach
From the simple to complex, I solve problems with creative, collaborative solutions. I’m a one-stop shop for creative endeavors. Whether you’ve got a need for product positioning or messaging, brand content, story development, graphic design, or are experimenting with a new media, I can bring your ideas to life.
We’ll start with a brainstorming session to identify your needs and goals. Then, I’ll work with you to develop the best approach to your unique needs. We’ll focus on your goals and build from there.